Amazon has an eye-popping offer for its mobile wallet – a 10 per cent cash-back even on items returned. The ecommerce giant’s payment vehicle, Amazon Pay India is wooing local consumers with this promotional: “Select Amazon Pay balance, get 10 per cent extra as refund amount.” Although the offer is valid once per customer, some sellers believe this could tend to increase unnecessary returns.
“Amazon is encouraging returns at sellers’ cost and investment. Amazon should give equal incentive to the seller whose stock is being returned,” said a spokesperson for the All India Online Vendors’ Association (AIOVA), which represents about 1,500 online sellers across Web platforms. A few weeks ago, the US behemoth invested Rs 130 crore in the payment entity, Amazon Pay India, and is now aggressively offering cash-backs for users. For instance, a first-time user shopping for more than Rs 700 gets Rs 100 cashback as Amazon Pay balance.